Five content advertising examples from internet dating sites and apps

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Five content advertising examples from internet dating sites and apps

Dating web sites tend to visit a increase in traffic between New Year’s and Valentine’s Day.

But, it is not merely the dread of February 14, aka ‘singles understanding day’, that gets people registering.

These sites are cleverly tapping into customer demand as online dating services become increasingly popular – with 15% of all American adults reportedly having used one.

Although some bigger online dating sites depend on television or PPC marketing, good old fashioned content marketing continues to be a terrific way to attract a clientele.

Here’s a review of simply a couple of examples. Also to discover more with this topic, always check these Econsultancy resources out: